PERFORMANCE PLAYBOOK

Building performance that extends beyond the game. Through the magic of fandom, we invite you to express yourself fully - both in the arena, the stands, and in everyday life.

Recent Articles

Athletes
Eve Doudican, cheerleader at Dallas Baptist University, stands confidently in her DBU cheer uniform, arms crossed and smiling. The background is plain, emphasizing her strength and presence.

How Gymnastics and Stunt Prepared Eve Doudican ...

October 2024

Eve Doudican, a senior at Dallas Baptist University, has been an athlete her whole life, but this will be the first time since she was two years old that she...

How Gymnastics and Stunt Prepared Eve Doudican ...

Eve Doudican, a senior at Dallas Baptist University, has been an athlete her whole life, but this will be the first time since she was two years old that she...

October 2024
Fans
Three excited football fans, wearing jerseys and face paint, celebrate in a living room while confetti flies around them. They are shouting and cheering, clearly invested in a game they are watching on TV, with expressions of pure joy and excitement.

More Than a Game: How Fan Communities Foster Be...

September 2024

The connection between athletes and their fans is more than just a celebration of victories or defeats; it's a bond that transcends the arena, shaping the identities and aspirations of...

More Than a Game: How Fan Communities Foster Be...

The connection between athletes and their fans is more than just a celebration of victories or defeats; it's a bond that transcends the arena, shaping the identities and aspirations of...

September 2024
The Fan Zone
A group of athletes stands in a line on a basketball court, all wearing different sports jerseys. They smile, laugh, and lean on each other, capturing a moment of camaraderie. The backdrop includes a basketball hoop and residential buildings.

Inspiration and Support: How Athletes Build Cha...

September 2024

In sports, the relationship between athletes and fans goes far beyond the game itself. Athletes inspire fans through their dedication, resilience, and performances, while fans provide the support that fuels...

Inspiration and Support: How Athletes Build Cha...

In sports, the relationship between athletes and fans goes far beyond the game itself. Athletes inspire fans through their dedication, resilience, and performances, while fans provide the support that fuels...

September 2024
The Fan Zone
Jackie Ramirez and Nico Blitz, co-hosts of the Mexipino Podcast, smile for a selfie at the beach with their black and white dog.

Mexipino Voices Unite: Bringing Sports, Culture...

September 2024

Embracing your culture is a lifelong journey that evolves as you grow and learn. By understanding your heritage, celebrating traditions, and connecting with your community, you can cultivate a deep...

Mexipino Voices Unite: Bringing Sports, Culture...

Embracing your culture is a lifelong journey that evolves as you grow and learn. By understanding your heritage, celebrating traditions, and connecting with your community, you can cultivate a deep...

September 2024
Athletes
Nadia Barghelame, a young parkour athlete, is captured mid-air as she performs a dynamic parkour jump between structures in an indoor training gym.

11-year-old Girl Practices the Art of Parkour

September 2024

Nadia Barghelame, an 11-year-old girl from Denver, Colorado, recently started a sport that, while not mainstream, has quickly become her favorite. “It has all the things I like: climbing, running...

11-year-old Girl Practices the Art of Parkour

Nadia Barghelame, an 11-year-old girl from Denver, Colorado, recently started a sport that, while not mainstream, has quickly become her favorite. “It has all the things I like: climbing, running...

September 2024
Athletes
Caroline 'CC' Crawford, a senior volleyball player for the University of Wisconsin, smiles as she holds the NCAA Regional Champion trophy.

Chasing Dreams: How CC Crawford Balances Volley...

September 2024

Caroline “CC” Crawford, a fifth-year senior volleyball player at the University of Wisconsin, knows the importance of the game and has been competing all her life, on and off the...

Chasing Dreams: How CC Crawford Balances Volley...

Caroline “CC” Crawford, a fifth-year senior volleyball player at the University of Wisconsin, knows the importance of the game and has been competing all her life, on and off the...

September 2024