A Father First
For John Costa, everything begins with being a father. His four-year-old daughter is the heart of his world and the inspiration behind every step he takes. “My daughter is my pride and joy,” John says. “Everything I do now is rooted in wanting to be the best example I can be for her.”
That perspective has shaped the way John approaches not only parenting, but his personal passions, career, and community. His journey, like many great ones, starts with basketball.
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Basketball Is Home
John has loved the game of basketball for as long as he can remember. He played throughout his life and always found something grounding in the rhythm of the sport. Whether it was shooting hoops in the driveway or locking in during a competitive game, basketball gave him clarity, joy, and direction.
Still, like many young adults, John initially pursued a more “traditional” career path. He went to college with plans to go to law school, majoring in political science and joining the school’s law debate team. On paper, it made sense. But in reality, it didn’t feel right. “I quickly realized I was miserable,” John says. “It just wasn’t for me.”
The Turning Point
Everything shifted the year his daughter was born. That milestone became a wake-up call. “I had a major realization,” John shares. “I needed to pursue what truly made me happy: basketball.”
It wasn’t just about personal fulfillment anymore. It was about modeling courage and authenticity. “I want to show my daughter that chasing your passion and happiness matters,” he says. “That it’s okay to change your mind, to take a different route, and to build a life that actually feels good to live.”
Lakers Corner: A Dream in Motion
With that new perspective, John poured his energy into something that combined his love of the game with his desire to create. Lakers Corner was born: a basketball page dedicated to the team he’s followed since childhood and the sport that’s shaped so much of his life.
At its core, Lakers Corner isn’t just about stats or highlights. It’s about culture, connection, and consistency. “It brings me both joy and fulfillment,” John says. “It’s a way to connect with other fans, share the passion, and contribute something meaningful to the community.”
The page reflects his values: it’s thoughtful, engaging, and created with purpose. Whether it’s breaking down game analysis, celebrating legendary players, or sparking conversations with fellow fans, Lakers Corner is a place where his basketball love story continues, and where others can join in.
Balancing Life and Passion
Professionally, John works in account management at Zoom, a role that keeps him busy and sharp. His days are full, but never without intention. He’s learned how to manage time, energy, and priorities to stay connected to both his responsibilities and his creative side.
One of the coolest parts? His daughter sees it all. She’s growing up watching her dad go after something he loves, stay committed to his goals, and speak openly about both the wins and the challenges. “That’s important to me,” John says. “I want her to see that life isn’t linear. That success isn’t just one thing. It’s being present, passionate, and proud of who you are.”
A Global Lens
While basketball and family are central to his story, there’s more to John than meets the eye. He speaks Brazilian Portuguese – a fun, lesser-known skill that adds a global layer to his identity. “It’s something most people don’t know about me,” he says, “but I think it reflects how layered we all are. We all carry more than what’s on the surface.”
That global awareness shows up in the way he connects with fans online, welcoming voices from across the world into his Lakers community. It’s not just about regional pride; it’s about the shared love of the game.
Looking Ahead
For John Costa, this is just the beginning. As Lakers Corner continues to grow and his daughter grows alongside it, he’s staying focused on what matters most: purpose, presence, and the pursuit of joy.
Whether it’s through a well-edited reel, a sharp game take, or a quiet moment with his daughter, John is showing what it means to live with intention, and to pass that passion on to the next generation.
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