Insider profile
William Opyrchal
A Sunshine State Superfan with Badger Roots

Where It All Began

For William Opyrchal, it started with a run to the Final Four, and it hasn’t stopped since.

“I first became a die-hard Wisconsin Badgers fan right around the cusp of the 2013–14 season,” William recalls, “when the Frank Kaminsky-led basketball team went on consecutive runs to the Final Four. It was such a transformative moment; it was where my love for Wisconsin sports really began.”

That stretch of thrilling basketball wasn’t just an exciting time to be a fan: it sparked something much deeper. It turned curiosity into loyalty, and loyalty into action. Since then, William has expanded his passion into a full-blown commitment to the University of Wisconsin athletic program. Football, basketball, volleyball, hockey, even softball, he follows it all. And he’s made it his mission to bring other fans along for the ride.

Badgers.Express: A Community on the Rise

That passion now lives online through Badgers.Express, an Instagram page William created to share his love of all things Wisconsin athletics. What started as a personal outlet has grown into a thriving digital community, with over 1,000 followers and counting.

His mission is clear: “To share my enthusiasm for Wisconsin Badgers athletics positively and cheerfully, and rocket Badger success and spirit to new heights on social media.”

His content ranges from game-day reactions and player highlights to conversations that go deeper than the scoreboard. William isn’t just covering the team. He’s helping shape the fan experience. His posts invite people in, celebrate the big moments, and give equal energy to the underappreciated sports and athletes who don’t always get the spotlight.

Living in Florida,Rooted in Wisconsin

Though William lives in Florida, his heart beats red and white. “Even though I live in Florida, I have found innovative ways to remain consistently involved in Wisconsin sports and share that experience with others who have the same passion,” he explains.


Being far from Camp Randall or the Kohl Center hasn’t stopped him. It’s actually fueled his creativity. William finds ways to connect with fans across the country, covering games in real time, engaging in conversations online, and offering insights that often go beyond what the average fan might catch. His distance from Wisconsin has made him even more intentional about staying connected and helping others do the same.

Highlighting Every Corner of the Program

One of the ways William sets Badgers.Express apart is by giving voice to Wisconsin sports that often get overlooked. Women’s hockey, volleyball, and softball all have a strong presence in his content. He sees the full picture of Badger athletics: not just the marquee names, but the entire roster of teams, players, and moments that make the program special.

That dedication has helped cultivate a well-rounded, inclusive space for fans. Whether you’ve been following the football team for decades or just discovered the excitement of Badgers volleyball, Badgers.Express offers something for everyone.

The Camp Randall Moment

Every superfan has a moment that solidifies everything: and for William, it was a fall afternoon in 2019.

“One of my most favorite memories is when I watched the Badgers football team play at Camp Randall Stadium,” he says. “The sensation of being among the crowd and observing how the team blended together was phenomenal.”

It wasn’t just the game: it was the energy, the crowd, the tradition. It was the feeling of being home, surrounded by a sea of red, all cheering in unison. That memory has become a touchstone for William, a reminder of why he started Badgers.Express in the first place: to help recreate that feeling for fans, wherever they are.

Come Join the Family

William isn’t just building a page: he’s building a family. “I appreciate what I’ve fostered,” he says. “A thriving community where Badger fans can come together to talk about anything Badgers athletics.”

And he’s just getting started.

With his signature optimism and sharp eye for Wisconsin’s best moments, William is proving that location doesn’t define loyalty, and that being a great fan is about showing up, staying engaged, and lifting others up along the way.

“Come aboard with me and savor Wisconsin sports with us,” William says. “Our passion and family with fans from all around the world!”

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